GDI Releases Nationwide Sales Selection Methodology for Heartland Payment Systems

May 2008

After a year long competitive analysis, Heartland Payment Systems (NYSE: HPY) has selected Growth Dynamics Inc. (GDI) to support the targeted selection and retention of top sales performers. Heartland is a leading provider of credit/debit/prepaid card processing, payroll, check management and payment services. GDI specializes in the recruitment and retention of sales professionals. Heartland will utilize GDI's Sales Team Benchmark Methodology® to increase efficiencies as it embarks on doubling its sales force in the next 3-5 years.
"Heartland is a true American success story," notes Sanford Brown, the company's chief sales officer. "In just 10 short years, we have developed a national team of more than 1,600 sales professionals who have grown our organization into a $1 billion market cap company. With the continued expansion of our products, services, customer base and markets, we know that finding - and keeping - top talent is critical. Just as our existing sales force has enabled our success, we expect new members of our team to drive our continued growth as an industry leader. Growth Dynamics gives us the end-to-end solution we need to recruit and retain the best of the best."
GDI's Sales Team Benchmark Methodology® is a powerful, full-cycle process that establishes an accurate profile of a top sales performer for a specific company. Unlike many of today's conventional testing approaches, GDI defines the distinctive, company-specific role criteria, experience, skills, behavioral attributes and motivations that lead to the accurate selection and retention of the right talent.
"We employ several proprietary tools to develop targeted recruitment and retention strategies that help managers attract, interview and assess candidates," adds Ty Swain. "Managers gain valuable insight, support and training that empowers them to effectively select and keep top talent. They can track and trend turnover and assess the ongoing needs of the sales force to support leadership, training and retention efforts. GDI's methodology is a process, not a test, that enables sales executives to meet the challenges of recruiting and retaining the right professionals head on."
Since 1997, Heartland Payment Systems has seen explosive growth nationwide, making it the 6th largest payment processor in the country with over $60 billion of annual processing volume. Heartland has received numerous industry awards including "Best Sales Organization" from Selling Power Magazine. Headquartered in Princeton, New Jersey, Heartland has a national sales and servicing organization and offices across the country.

Growth Dynamics, is a leading provider of world-class sales solutions for helping today’s leadership implement full-cycle solutions to attract, qualify, assess and select top performers in sales. For over a decade, GDI solutions have helped today’s top sales organizations optimize sales force performance through targeted methodologies for selection, performance and retention.